by Steve Strauss | Sep 27, 2023 | Marketing
RESOURCES > MARKETING Marketing Your Business: 6 Ways to Make a Great Online Impression Steve Strauss, USA TODAY Small Business Columnist and Bestselling Author You know the old saying: “You don’t get a second chance to make a great first impression.” It’s true,...
by Steve Strauss | Aug 28, 2023 | Finance
RESOURCES > FINANCE Small Business Basics: Funding Steve Strauss, USA Today Small Business Columnist and Author Starting, running, or growing a small business is usually many things all at once—exciting, exhausting, fun, scary…and that’s just for starters. And, one...
by Steve Strauss | Jul 28, 2023 | Operations
RESOURCES > OPERATIONS Small Business Sales: Busting Through a Sales Slump Steve Strauss, USA Today Small Business Columnist and Author When I started my first real business, a law firm, I stumbled upon a great way to get clients and make sales: I would put on free...
by Steve Strauss | May 18, 2023 | Communication
RESOURCES > COMMUNICATION Making It Personal: Your Small Business Superpower Steve Strauss, USA Today Small Business Columnist and Author What makes a small business special? What is that ineffable je ne sais quoi that makes you want to go back time and again to...
by Steve Strauss | Apr 5, 2023 | Finance
RESOURCES > FINANCE Top 8 Tax Deductions for Small Businesses and Consultants Steve Strauss, USA Today Small Business Columnist and Author One of the great things about owning an independent small business is that you can deduct a lot of things that were not...
